Chippendales Emoji - How a Las Vegas show use emoji for marketing campaigns

Marketing use case : Las Vegas Show

Meet Chippmoji : Targeting the younger generation of ladies? Chippendales - a Las Vegas show (think Magic Mike but even more polished) just released its own emoji's. A clever marketing campaign!  This week in marketing
http://www.chippendales.com/chippmoji
Follow our blog for more marketing use case and inspiration for Las Vegas show business.

Meet Chippmoji
Hot Chippendales guy emoji on
your smart phones

Chippmoji put sexy Las Vegas show guys
right in your smart phone keyboard

This emoji set contains some eggplants peaches ...  100+ dirty and sexy emojis, stickers, gifs, featuring real Chippendales

Social Media Winners and Losers - Best and worst of social media campaigns

Winner | Creative Social Media Campaign | PR Growth Hack

Zillow writes Pókemon GO friendly house listing https://www.zillow.com/blog/pokemon-goes-home-listing-land-201594/

IKEA Airbnb’ed its showroom to raise awareness it also sells bedroom

Losers | Social Media Campaign Failures | PR Nightmares

Ted Cruz accidentally favorites family unfriendly content - https://www.fastcompany.com/40466712/these-are-the-absolute-funniest-reactions-to-ted-cruzs-porngate-moment

Trump accidentally tweets covfefe https://www.fastcompany.com/4039334/spicer-weighs-in-on-covfefe-deepening-mystery

Pókemon GO player discovered body

http://www.ktvq.com/story/32403198/wyoming-teen-playing-new-pokemon-game-on-phone-discovers-body

MailChimp Best Practice

This post shares best practice for advanced MailChimp users and newsletter campaign marketing managers. Read to learn more about how to build a strong backbone for a successful mailchimp newsletter marketing campaign.

• The call to action button should link to a relevant website page or even better a tailored landing page
• When shopping for themes, you can look for MailChimp integration. Makes it easier to embed MailChimp forms and looks great on your website.

MailChimp for Advanced Users

• MailChimp Snap allows you to take a picture of anything on your phone and quickly send to your subscribers. You can segment users on the go. It allows you to create effective campaigns anywhere with a snap on your cell phone. Featured on producthunt. See mailchimp snap on product hunt 
• Can identify your subscribers who use Facebook using  Facebook Custom Audience. You can now run retargeting ads for those subscribers who are on Facebook using the Facebook Ad Manager. https://kb.mailchimp.com/integrations/facebook/set-up-a-facebook-custom-audience-with-your-mailchimp-list
• Can generate Facebook Lookalike audience who are the same demographics as your subscribers
• Do you sell online? eCommerce stores can leverage MailChimp ecommerce integrations.
• MailChimp merge tag allows you to auto fill forms using your list database, example Dear |FNAME|, ... |CURRENT_YEAR| |DATE:| https://kb.mailchimp.com/merge-tags/getting-started-with-merge-tags
• Paid feature inbox preview allows you to test and preview emails in all the commonly used inboxes. 

This Week in eCommerce & Retail 01

Starbucks shutters its online store.

Google partners with Levi: new connected denim jacket with connected gesture enabled threads from Project Jacquard presented in Google I/O years ago.

Google set up a pop up mini donuts store for its donut shaped speaker in Hayes Valley, San Francisco.

MailChimp Brain helps eCommerce store owners automate email retargeting, marketing and transaction emails!

Instagram partners with Shopify to make posts shoppable.

Short seller Andrew Left, a blogger and an investor, took aim at Shopify accuse of it of inappropriate marketing that violets FTC rules. Andrew Left, though not uncontroversial, was able to predict nearly 100 stocks' fall from grace, including Valeant. https://www.wsj.com/articles/the-short-who-sank-valeant-stock-1445557157